The Cornell Lab Publishing Group

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This new trade publishing initiative furthers the Cornell Lab’s mission of nurturing new generations in the appreciation and care of birds, setting the stage for environmental custodianship. As birds resonate with people of all ages, they offer an instant portal to the natural world, fascinating and readily accessible. Our goal is to create emotional connections between people and nature through birds, whether that inspiration turns to lifelong birding as it often does, or simply to make them aware and more tuned to nature. Our tools are those of the trade, but also steeped in real science packaged in the most appealing ways—insightful storytelling, stunning illustration and photography, and fun, engaging activities. Books are distributed by Legato Publishers Group, division of Ingram.

Giving back is an essential element of the imprint and we are making every book sale count—35% of the net proceeds from every Cornell Lab Publishing Group book purchase will support projects such as children’s educational and community programs. Examples of these programs include the BirdSleuth K-12 curriculum used in classrooms across the hemisphere; Celebrate Urban Birds, which has worked with 9,000 community-based organizations, 88% of which reach underserved audiences; and Bird Cams, which bring live, close-up views of birds to millions into classrooms and homes around the world.

* USA Today, March 2014